Biscuits are a popular snack enjoyed by people of all ages in India. With a wide variety of flavours, textures, and packaging options, biscuit brands in India have evolved to cater to diverse consumer preferences. In this article, we will explore some of the best biscuit brands in the country and highlight the unique features that make them stand out from the rest.
Be it with tea or coffee, as a snack, biscuits are always a favourite. Biscuit brands in India are full of varieties in taste, flavour, and nutritional value. Old as well as new brands rule the Indian biscuit market. It is needless to say, biscuits have high demand all year round. That is why different biscuit brands in India make huge profits from the sales of their products.
Biscuits are popular in all parts of India. Hence the biscuit brands in India have a good distribution network to reach both urban as well as rural parts of the country.
Almost all the biscuit brands in India have different varieties. Some are sweet; some are salty, and some are creamy. Special biscuits like gluten-free are also manufactured.
Our Top Picks:
|Approx Price Range
|Rs. 5 – Rs. 500
|Rs. 10 – Rs. 600
|Rs. 80 – Rs. 1700
Table of Contents
List of 25 Biscuit Brands in India
Britannia is one of the most favourite biscuit brands in India. It is more than a century old and a part of the Indian culture. Britannia Industries Limited was founded back in 1892. It is a major player in the Indian biscuit industry controlling almost 30% of the market. Favourite brands of Britannia include Good Day, Bourbon, Marie Gold, Little Hearts, Rusk, and many others.
- Wide range of biscuits including Good Day, Bourbon, Marie Gold, and NutriChoice.
- Premium quality ingredients for a delightful taste.
- Innovative flavours and variants to suit different palates.
- Trusted brand with a rich heritage in the biscuit industry.
Sunfeast has become a favourite biscuit brand in India within a short span. The company is owned by ITC and was founded in 2003. They produce biscuits of excellent taste as well as varieties. You can buy Sunfeast biscuits from retail outlets, grocery stores, and shopping apps. Popular Products of Sunfeast are Milky Magic, Dream Cream, Marie Light, Snacky, Dark Fantasy, etc.
- Offers a diverse range of biscuits such as Dark Fantasy, Marie Light, and Yippee Noodles.
- Emphasis on health and taste with products like Farmlite Digestive and Dream Cream biscuits.
- Premium packaging and attractive designs for enhanced shelf appeal.
- Constant innovation and introduction of new flavours to keep up with consumer preferences.
Parle is a famous biscuit brand in India. The company, Parle Products Pvt. Ltd was founded in 1929 by Mohanlal Dayal. Parle has a large network of production as well as distribution. You can get Parle biscuits all over India. They have 7 manufacturing units. Taste and quality are the keywords of their success. My favourite brands of Parle biscuits are Parle – G, Hide & Seek, Krackjack, Milano, Magix, Monaco, etc.
- Parle is an iconic brand known for its affordable and nostalgic glucose biscuits.
- High nutritional value, making it a popular choice among children and adults.
- Widely available and enjoyed across India.
- A budget-friendly option for families and individuals.
McVitie’s is a favourite biscuit brand in India. It has specialized in digestive biscuits with great taste and high nutritional value. Originally from Edinburgh, McVitie’s biscuit came to the Indian market in 2010 and won its repute since then. Digestive, Wholewheat Marie, HobNobs, Wholewheat Fruit Bakes, and Butter Cookies are some of its famous products.
- An internationally renowned brand known for its digestive biscuits.
- High-quality ingredients and a focus on digestive health.
- Offers a range of flavours including chocolate, fruit, and plain variants.
- Premium positioning with a touch of British heritage.
Priyagold is a favourite biscuit brand in India. The company is a part of Surya Foods & Agro Ltd which was founded in November 1992. Ballabh Prasad Agarwal and his sons started the company and Priyagold is the umbrella brand of this company that started its journey in 1994. Super taste and variety are the reasons behind the success of this brand. Notable products are Marie Lite, Choco Chekkers, Butter Delite, Cheese Crackers, etc.
- Offers a diverse range of biscuits catering to different taste preferences.
- Emphasizes quality control and maintains high production standards.
- Focuses on creating biscuits that are both delicious and nutritious.
- Offers a wide distribution network, making its products easily accessible.
Dukes is a reputed biscuit brand in India. It produces biscuits of great taste and high nutritional value. Headquartered in Hyderabad, the Dukes group was established in 1988 by Kedarnath Agarwal and his family members. They also produce wafers, cookies, and chocolates along with biscuits and also export their products abroad. Milk Buzz biscuits, Top Butter crackers, Digestive biscuits, Bourbon, Marie break, and Merry Milk are some of their famous products.
- Known for its wide assortment of biscuits with unique flavours and combinations.
- Uses premium ingredients to ensure superior taste and texture.
- Offers a range of biscuits suitable for all age groups.
- Emphasizes quality assurance and maintains hygienic manufacturing practices.
Horlicks is a famous health drink brand and also a popular biscuit brand in India. The biscuits were launched in 1992 and the company is owned by Hindustan Unilever. Horlicks biscuits are rich in calcium and milk protein and are immensely popular as a healthy food. In addition, they are available in Elaichi and standard flavours.
- Combines the goodness of Horlicks malted milk with the crunch of biscuits.
- Provides a nutritional snack option fortified with essential vitamins and minerals.
- Offers a range of biscuits suitable for both kids and adults.
- Focuses on promoting a balanced and healthy lifestyle.
Anmol is a well-known biscuit brand in India. The company was founded in 1994 by Baijnath Choudhary. Along with biscuits, they also manufacture cakes and cookies. Based in Kolkata, this brand has an excellent distribution network of more than 4500 outlets. Popular Products of Anmol are Bakers Bix, Jeera Dhamal, Snack It, Dream Lite, Top Magic, etc.
- Known for its affordable and value-for-money biscuits.
- Offers a wide range of products including cream biscuits, glucose biscuits, and more.
- Focus on quality and taste while maintaining competitive pricing.
- Wide distribution network, making it easily accessible across the country.
Sobisco is a high-quality biscuit brand in India. It was founded under Sona Biscuits Ltd which was established in 1992 by Kailash Chand Agarwal. It has its headquarters in Kolkata. They manufacture biscuits in three categories sweet, semi-sweet, and savory. Notable products are Choco Chip, Prime Time, Coconut Crunch, Desire Butter, Cream Cracker, Marie, Digestive, Top, Jeera Top, Snacks, etc.
- Offers a wide range of biscuits, cookies, and wafers in various flavours.
- Uses premium ingredients to deliver superior taste and quality.
- Focuses on continuous product innovation to meet consumer preferences.
- Provides a variety of packaging options to suit different customer needs.
Haldiram has become a reputed biscuit brand in India. It is a trusted name in the field of snacks and confectionery. The company was founded in 1937 by Shivkisan Agrawal in Bikaner. They offer a great variety of biscuits and cookies in flavours and tastes of coconut, jeera, atta, ajwain, badam pista, methi, etc. You can get these biscuits online as well as from the Haldiram outlets.
- Offers a variety of biscuits known for their authentic Indian flavours.
- Uses traditional recipes and high-quality ingredients to ensure taste and authenticity.
- Provides a wide range of sweet and savoury biscuits to cater to different preferences.
- Known for its consistent quality and adherence to food safety standards.
More Top Biscuit Brands in India
Nezone is a reputed biscuit brand in India. The company was established in 1995 under the leadership of Avni Bader and Samyak Bader. It produces 40 different varieties of biscuits and some of the famous products are Marie Super Biscuit, Milk Rusk, Nutri Marie Biscuit, Suji Rusk, Orange Marie Biscuit, etc.
- Known for its wide assortment of biscuits catering to diverse taste preferences.
- Uses high-quality ingredients to ensure superior taste and freshness.
- Offers a range of biscuits suitable for different occasions and preferences.
- Emphasizes customer satisfaction through consistent quality and innovation.
Pillsbury is a reputed biscuit brand in India. It is an American company that started its Indian operation in 1996. Pillsbury biscuits are innovative and have great taste. Their products are sweet biscuits with icing, more than 13 varieties of refrigerated biscuits, and more than eight varieties of frozen biscuits. You can buy them online or get them from retail outlets or local stores.
- Offers a range of biscuits made with the goodness of whole grains.
- Provides a balance of nutrition and taste with its healthy biscuit options.
- Emphasizes product innovation and introduces new flavours and variants.
- Focuses on promoting a healthy lifestyle through its biscuit offerings.
13. Karachi Bakery Biscuits
Rich taste, flavours, and wide variety have made Karachi Bakery biscuits a premium biscuit brand in India. This chain of retail bakeries was founded in 1953. They manufacture different types of biscuits with ingredients like refined wheat flour, edible vegetable oil, sugar, margarine, and milk rich in dry fruits, and fantastic flavours. They also manufacture gluten-free biscuits.
- Known for its iconic fruit biscuits with a unique blend of flavours.
- Uses premium ingredients and traditional recipes to deliver an authentic taste.
- Offers a range of biscuits with a perfect balance of sweetness and texture.
- Provides attractive packaging and makes for an ideal gifting option.
14. Nature Valley
Nature Valley is a trusted biscuit brand in India. was founded in 1973. Their biscuits are famous for their nutritional value and variety. The biscuits are prepared using high-quality ingredients without any preservatives or added flavour. Their products have all-natural flavours from pumpkin seeds, chocolate, honey, etc.
- Specializes in granola bars and biscuits made with natural ingredients.
- Emphasizes providing nutritious and wholesome snack options.
- Offers a range of flavours and variants to cater to different preferences.
- Known for its crunchy texture and delicious taste.
FUN2 is a good biscuit brand in India. It is the brand name of Bakewell Biscuits Pvt. Ltd was founded in 2004. They guarantee good taste and high quality. Apart from biscuits, they also manufacture wafers and confectionery. They also export their products overseas. Bourbon, Pinkio, Holio, Hola, Brown, and Fun It are some of their popular products.
- Offers a range of biscuits designed to appeal to children.
- Provides attractive shapes, colours, and flavours that kids love.
- Emphasizes using child-friendly ingredients and maintaining quality standards.
- Focuses on creating a fun snacking experience for children.
16. Wheat free
Wheafree is an innovative biscuit brand in India. It started its journey in 2008 as the first Indian gluten-free biscuit. Within 10 years of its beginning, they have crossed the mark of 100 products. Their popular biscuits include Choco Delite, Butter Masala Biscuits, Coco Vanilla Biscuits, Orange Cream Biscuits, etc.
- Specializes in gluten-free biscuits suitable for individuals with gluten intolerance.
- Offers a range of flavours and variants made with alternative grains.
- Maintains high-quality standards and ensures a safe gluten-free production process.
- Provides a tasty and healthy snacking option for individuals following a gluten-free
Cremica is a famous biscuit brand in India. It is manufactured by Cremica Food Industries Private Limited, founded in 1978. They use top-quality ingredients and sophisticated machinery to produce their biscuits. Their premium products are Digestive Biscuits, Cream Biscuits, Coconut Cookies, Bourbon Biscuits, Premium Crackers etc.
- Offers a wide variety of biscuits in different flavours and textures.
- Uses premium ingredients to deliver a delightful taste experience.
- Known for its hygienic manufacturing process and quality assurance.
- Provides both sweet and savoury biscuit options for different preferences.
Unibic is a trusted biscuit brand in India. It was founded in 2004 by Nikhil Sen along with Unibic Australia’s Michael Quinn and Dhruv Deepak Saxena. It is headquartered in Bengaluru. The company produces a variety of cookies in great flavours with rich ingredients and taste. Unibic also produces a wide variety of sugar-free cookies for Weight Watchers and diabetics.
- Known for its wide assortment of cookies and biscuits with unique flavours.
- Uses high-quality ingredients to ensure superior taste and texture.
- Emphasizes product innovation and introduces new variants regularly.
- Offers biscuits suitable for different occasions, preferences, and dietary needs.
Orion is a young but good biscuit brand in India. It was originally a South Korean company that came to India in 2020. They manufacture different types of biscuits, cupcakes, and other snack items. They use top-grade ingredients and produce excellent biscuits.
- Offers a range of biscuits known for their delightful taste and texture.
- Uses premium ingredients and maintains strict quality control measures.
- Provides a variety of flavours and variants to cater to diverse preferences.
- Focuses on continuous product improvement and customer satisfaction.
20. Bisk Farm
Bisk Farm is a good biscuit brand in India. Founded in 2000 by Krishnadas Paul in West Bengal, it is famous for its taste and quality. Bisk Farm It is marketed and held by SAJ Food Products (P) Ltd It is among the top 3 bakery brands in India. Some of the products of Bisk Farm include Cream Cracker, Just Ginger, Marie, Ruskit, etc.
- Offers a wide variety of biscuits in different flavours and textures.
- Uses high-quality ingredients to ensure taste and freshness.
- Popular biscuit brand in Eastern India
- Known for its innovative packaging and attractive designs.
Patanjali is a big biscuit brand in India. Famous for its medicines, Yoga, and other activities, Patanjali biscuits were launched in 2009. It uses natural ingredients and produces different varieties of biscuits. Their products include atta biscuits, milk biscuits, biscuits for diabetics, high-fibre biscuits, Nutty Delite biscuits, Patanjali oats biscuits, etc.
- Known for its biscuits made with natural and Ayurvedic ingredients.
- Emphasizes providing healthy and nutritious options.
- Offers a range of biscuits suitable for different dietary preferences.
- Focuses on maintaining traditional Indian flavours and promoting wellness.
22. Rose Biscuit
Rose Biscuit is a renowned biscuit brand in India. It is produced by Veeramani Biscuit Industries Private Limited with its headquarters in Hyderabad. The company produces a variety of tasty biscuits and cookies in different flavours like butter, milk, fruit chocolate, etc.
- Offers a range of biscuits known for their unique rose flavour.
- Uses premium ingredients and maintains high production standards.
- Provides a delightful taste experience with its delicate and fragrant biscuits.
- Known for its elegant packaging and attractive presentation.
23. Max Protein
Max Protein is a good biscuit brand in India. As the name suggests, it produces protein-rich biscuits. The company was founded in 2000. Popular products include Choco Almond, Choco Chips, Oats and Nuts, Cashew Delite, etc.
- Specializes in protein-rich biscuits for individuals with active lifestyles.
- Offers a range of flavours and variants packed with essential nutrients.
- Emphasizes providing sustained energy and promoting muscle recovery.
- Focuses on combining taste and health benefits in its biscuit offerings.
Oreo is a famous biscuit brand in India. It is manufactured by Cadbury India and launched in India in 2011. It is a sheer delight for chocolate lovers. The biscuit has two wafers and a layer of soft cream in between them.
- Known for its iconic sandwich cookies with a creamy filling.
- Offers a delightful combination of chocolate cookies and sweet cream.
- Provides a versatile snack option suitable for all age groups.
- Known for its worldwide popularity and consistent quality.
25. Open Secret
Open Secret is a well-known biscuit brand in India. It was founded in 2019 with the mission to produce pure snacks without any junk or artificial flavours. Chocolate, Butter, and Jeera are some of their popular biscuits.
- Offers a range of healthy and nutritious biscuits.
- Focuses on using natural ingredients and no added preservatives.
- Known for its gluten-free and vegan options.
- Provides guilt-free snacking choices for health-conscious consumers.
The biscuit industry in India is filled with a plethora of options to satisfy every taste bud. Whether you prefer classic flavours, healthy options, or unique innovations, the best biscuit brands in India have something for everyone. From renowned names like Britannia and Parle-G to emerging players like Sunfeast and Anmol, these brands have gained consumer trust with their quality, variety, and commitment to meet evolving consumer preferences.
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Buying Guide: How to Buy Best Biscuits in India
Find below some of the important factors to consider to make informed decisions and choose the best biscuits that meet your taste preferences, dietary requirements, and quality standards.
a) Consider Taste and Flavors
- Look for biscuits that offer a wide range of flavours to suit your preferences.
- Consider the taste profile, such as sweet, savoury, or a combination of both.
- Opt for biscuits with unique and exciting flavour combinations for a delightful snacking experience
b) Quality Ingredients
- Check the ingredient list to ensure the biscuits are made with high-quality ingredients.
- Look for natural ingredients and avoid biscuits with artificial flavours, colours, and preservatives
- Consider biscuits made with whole grains or other nutritious ingredients for added health benefits
c) Texture and Freshness
- Look for biscuits that offer a desirable texture, whether it’s crisp, crunchy, or soft.
- Consider the packaging and ensure it is airtight to maintain freshness.
- Check the manufacturing and expiration dates to ensure you’re purchasing fresh biscuits.
d) Dietary Considerations
- If you have specific dietary requirements, look for biscuits that cater to them.
- Consider gluten-free options for individuals with gluten intolerance or celiac disease.
- Look for sugar-free or low-sugar biscuits for those watching their sugar intake.
e) Brand Reputation and Trust
- Consider reputed biscuit brands known for their quality and taste.
- Research customer reviews and ratings to gauge customer satisfaction.
- Trust well-established brands with a track record of producing delicious and reliable biscuits.
f) Price and Value for Money
- Compare prices across different brands to find the best value for money.
- Consider the quantity of biscuits offered about the price.
- Evaluate the quality and taste of the biscuits to ensure they justify the price.
g) Packaging and Convenience
- Consider the packaging design and functionality.
- Look for biscuits that come in individual packs for easy portability and portion control.
- Opt for resealable packs to maintain freshness and extend shelf life.
h) Certifications and Quality Assurance
- Look for biscuits that have undergone quality checks and meet food safety standards.
- Check for certifications such as ISO, FSSAI, or other relevant quality assurance marks.
i) Personal Preferences and Occasions
- Consider your personal preferences, such as biscuit type, shape, or size.
- Think about the intended use of the biscuits, whether it’s for snacking, tea-time, or gifting.
- Look for special editions or festive variations for specific occasions.
j) Variety and Innovation
- Explore brands that offer a wide range of biscuit varieties and innovations.
- Consider brands that regularly introduce new flavours, shapes, or concepts.
- Opt for brands that cater to changing consumer trends and preferences.
Frequently Asked Questions
Which biscuit brand is the best in India?
The best biscuit brand in India can vary based on personal preferences and tastes. Some popular biscuit brands in India include Parle, Britannia, Sunfeast, and ITC’s biscuits.
Are biscuit brands in India suitable for vegetarians?
Yes, most biscuit brands in India are suitable for vegetarians. However, it’s always advisable to check the packaging or product labels for specific information regarding vegetarian or non-vegetarian ingredients.
Are there any gluten-free biscuit brands available in India?
Yes, there are several gluten-free biscuit brands available in India that cater to individuals with gluten intolerance or celiac disease. Some popular gluten-free biscuit brands include Schar, NutroActive, and Healthy Alternatives.
Which biscuit brands offer sugar-free options?
Many biscuit brands in India offer sugar-free or low-sugar options to cater to individuals watching their sugar intake. Some notable brands offering sugar-free biscuits include Britannia NutriChoice, Sugarless Bliss, and Diabliss.
Do biscuit brands offer special dietary options like vegan or dairy-free biscuits?
Yes, there are biscuit brands in India that offer special dietary options like vegan or dairy-free biscuits. Brands like Unibic, The Green Snack Co., and Nutraj offer vegan or dairy-free biscuit options.
Can I find organic or healthy biscuit brands in India?
Yes, there are organic and healthy biscuit brands available in India. Some popular ones include Organic India, FabBox, and Early Foods, which focus on using organic ingredients and promoting healthier snacking options.
Are there any regional biscuit brands in India?
Yes, India is known for its diverse regional biscuit brands. These brands often offer unique flavours and traditional recipes specific to a particular region. Examples include Karachi Bakery from Hyderabad, Kayani Bakery from Pune, and Nankhatai from Gujarat.
Can I find international biscuit brands in India?
Yes, there are several international biscuit brands available in India. Brands like Oreo, Cadbury, McVitie’s, and Lotus Biscoff have a presence in the Indian market and offer a wide range of biscuits.
Do biscuit brands provide information about allergens on their packaging?
Yes, biscuit brands are required to provide information about allergens on their packaging as per food safety regulations. You can find information about common allergens like wheat, milk, nuts, and soy on the product labels.
Can I find biscuits suitable for children or infants?
Yes, there are biscuit brands in India that specifically cater to children or infants. These biscuits are often formulated with age-appropriate ingredients and nutritional considerations.