Do you want to start a CCTV camera installation company with a small investment? Here in this article, we intend to provide a comprehensive CCTV camera business plan checklist. Also, this post includes CCTV business franchise opportunities available right now and a marketing plan.
CCTV stands for closed-circuit television. Also, it is popular as a video surveillance camera. Nowadays, CCTV camera is an essential items in domestic, commercial, and industrial places. Also, a wide range of different types of cameras is available these days for different purposes.
With a small capital investment, one can initiate a CCTV camera installation company even from home. However, a retail store operation is always a better option for promoting the business.
Generally, this type of business includes two basic activities. These are identifying the right product for the specific requirements and installing them properly. So, you will need to provide your clients with an installation plan in a cost-effective manner. And after getting the final order, you will need to install the cameras.
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CCTV Camera Market Potential
The global CCTV camera market is growing hugely. Both the Government sector and the public sector demand is increasing. However, the Asia Pacific region represents the largest and fastest-growing market worldwide with a CAGR of 16%. Also, commercial establishments and households are witnessing increasing applications of CCTV cameras.
Some of the most potential sectors are places of historic importance, traffic signals, healthcare premises, educational institutes, airports, shopping malls, and every possible place or event of significance. Hence, starting a CCTV camera installation business is a highly lucrative opportunity for aspiring entrepreneurs.
Different Types of CCTV Cameras & Their Uses
According to the specifications, there are several different types of cameras available in the market. And definitely, they serve specific purposes. And selecting the right camera for the right application really is vital.
#1. Dome Camera
Basically, dome cameras are suitable for indoor applications. You can use dome cameras in offices, hotels, restaurants, homes, casinos, and retail stores. If your client needs night vision, in which case you should look at an infrared dome camera. Additionally, the varifocal dome camera gives you the flexibility to adjust the focal distance of the camera lens to exactly where you need it.
#2. Bullet Camera
The bullet camera is also popular as an infrared bullet camera. Generally, this type of camera is perfect for both indoor and outdoor applications. Also, most of the cameras are weatherproof. Additionally, you can expect high-resolution video quality. So, these cameras do a great job at helping you protect your premises, indoors or out, and around the clock.
#3. C-mount & CS-mount Camera
Actually, the advantage of a C-Mount Camera is that you can change the lens. If you need to see further than 35 or 40 ft then you’ll need a C-mount camera with a special lens. C-Mount lenses are available from 4mm to 50mm. An example of where you might use a fixed 4mm lens is in a small office, or at home to focus on your driveway.
#4. Day/Night Camera
Generally, the day and Night vision camera comes with 42 Infrared LEDs. and it illuminates a distance of up to 95 feet in complete darkness. Additionally, the weatherproof condition allows the camera to withstand strong outdoor weather conditions.
#5. PTZ Camera
PTZ Security Cameras allow you to control the pan, tilt, and zoom operations of the camera lens remotely or through a surveillance DVR or Geovision DVR PC. Additionally, PTZ Cameras have the ability to move up, down, right, left, and even zoom.
8 Steps to Start CCTV Camera Installation Business
Step 1. Conduct Market Survey
Before initiating this business, you must gather some knowledge about the industry and product demand. Within your specific region, you must identify the potential of this business. And it will help you in creating your business model and crafting the business plan. It is advised to conduct detailed market research and learn more about the local demand and competition.
Step 2. Write a Business Plan
Starting this type of service-based business demands a comprehensive business plan. Generally, you can craft a plan of your own using effective business plan writing software. Otherwise, you can consider hiring an expert for crafting the plan. Even if you start the business with your own investment, then also, you must have a business plan.
Step 3. Registration & Permission
Starting a business in India demands business registration. However, selecting the right form of business is very crucial for startup entrepreneurs. According to the management pattern, you will need to register your business even if you operate from home.
Generally, the licensing and permission issues vary from state to state. In most of the locations, you will need a Trade license from the local authority. Currently, GST Registration is a must. Also, you can consider applying to MSME Udyog Aadhaar online. If you operate the business from a retail space, then you will need to obtain permission under the Shops & Establishments Act.
Step 4. Arrange Funds
The average cost to start a CCTV installation business will be around Rs. 10 Lacs to Rs. 20 Lacs depending upon the size of the service area. If you are short in budget, there will be a need to arrange funds. You can read our detailed article on how to raise funds to learn more.
Also, do not forget to apply for a credit card to meet small business expenses.
Step 5. Procure the Supplies
Generally, you will need to procure the essential supplies. Also, you will need to have a toolkit. Initially, don’t go for bulk purchases even if you need to compromise the rate. Before placing the final order, talk to every possible supplier in your area. Also, there are several manufacturers in China who export the items to almost all countries around the world.
Step 6. Hire Manpower
You must hire skilled and experienced manpower. Don’t think that you will do the entire work yourself. It’s not possible literally. You will need two basic types of workers. One is for visiting clients and preparing the plan according to the client’s demands. And another for installation. You also consider meeting clients initially. Definitely, it will help you in understanding the industry in a better way.
Step 7. Setting Up
Even before getting your first order, you must prepare an SOP. When an order comes, you must have a proper flowchart to serve that order properly., consider having accounting software for smooth operation.
Step 8. Promote your Business
Promotion is the most crucial aspect that you need to consider properly. You must have a CCTV installation business marketing plan. At the macro level, it depends on the business model and your functioning style.
Also, select a catchy and good business name. Check the domain availability and create a business website. Include the basic things on the website like contact info, services you provide, etc. Also
Broadly, you will need to consider both the new installation and maintenance. Consider listing your business in the business classifieds. These days, online promotion plays an important role in promoting any business. Also, use social media for promoting your CCTV camera installation business.