best e-commerce platforms

10 Best eCommerce Platforms for 2023

Are you looking for eCommerce platforms to create an online shop for your small business? Choosing the right eCommerce software can be a fairly confusing task – especially if you aren’t from a technical or eCommerce background. In this article, we explore the best eCommerce platforms in India suitable for small businesses to start an online business.

With hundreds of choices out there, people aiming to build eCommerce stores often find it difficult to pick and choose a platform that can best serve their requirements.

After using and reviewing lots of online store builders in the past few years, we put a list of the top 10 eCommerce platforms and shopping cart software that are the best fit for any needs.

List of 10 Best eCommerce Platforms to Create Online Stores

1. Shopify 

ecommerce platforms

Shopify is one of the first names that comes to mind when one thinks of an online commerce platform. With 90,000 sites using Shopify, it is one of the most popular eCommerce platforms in India.


  • A large number of add-ons as well as beautiful and professional templates to choose from for a beautiful storefront
  • 24/7 customer support – Can be reached by phone, online live chat, or email.
  • SEO Compliant

Try Shopify for Free

2. 3dCart

best ecommerce platforms3dcart is the new age eCommerce web store solution that provides for both small and large scale businesses everything that you need for online selling. If you are looking for affordable feature-rich self-hosted online selling, 3dcart can be the ideal solution.


  • User-friendly
  • Easy payment Integration
  • Plenty of features on all plans
  • Affordable monthly cost

Try 3dcart for Free

3. Wix

online store builders

Wix is an easy drag and drops website builder for people who do not enjoy coding. You can access a large number of plugins and extensions.


  • Robust platform with a high level of functionality and customizability
  • A large number of marketplace extensions are available
  • Furthermore, a highly active community for assistance with tutorials and troubleshooting options
  • Finally, more SEO-friendly compared to most other platforms

4. WooCommerce

ecommerce platforms

WooCommerce is a free eCommerce plugin built for WordPress. The plugin is open-sourced and the basic functionalities of starting an online store are offered free of cost. However, if you need more advanced features, there are plenty of add-ons that you need to buy.


  • WordPress requires very little time to get familiar
  • Runs on WordPress – so does not have powerful servers requirements
  • A good number of lower-priced add-ons and themes are available
  • Finally, you can access a huge WordPress support community

5. OsCommerce

ecommerce platforms

osCommerce is a fairly popular platform as well. In addition, it has a huge support base and a very active forum. However, some users find that updates to the platform have not kept up with the times.


  • Easy installation and an easy-to-use interface
  • Active forum with a large support base
  • A large number of plugins and add-ons allow the addition of most functionalities

6. Drupal Commerce 

ecommerce platforms

Drupal is the second most-used open-source website content management system after WordPress. Its seamless integration with Drupal makes creating a blog or forum much more convenient than most other eCommerce content management systems.


  • Seamless integration with the Drupal CMS framework. It gives it an edge over other platforms when it comes to blog integration and content marketing
  • Allows for easy implementation of SEO strategy

7. Opencart 

ecommerce platforms

Opencart is another open-source CMS for eCommerce. It has one of the easiest-to-use backends. However, its support systems are not as comprehensive as compared to the other platforms listed.


  • Easy-to-use back-end
  • Feature-rich with a large number of plug-ins
  • You can edit CSS from within the admin

8. BigCommerce 

ecommerce platforms

Bigcommerce is another popular platform, with 17% of the top 100,000 sites using hosted eCommerce solutions; and 70,000 plus sites overall, being built on Bigcommerce.


  • A large knowledge base – The Bigcommerce university provides extensive help resources
  • Easy-to-use interface

9.  Zepo 

ecommerce platforms

Mumbai-based Zepo supports more than 1200 eCommerce stores at the moment and has also raised an undisclosed amount of funding in December 2014 to drive its expansion plans.


  • Local brand – local support as well as a better understanding and feel of the local market
  • An easy interface, especially for newbies
  • Hosted by Rackspace servers – so you can expect a better speed as compared to most platforms.

10. Kartrocket

ecommerce platforms

Delhi-based KartRocket has powered over 1900 stores via its platform and snapped up close to $2 million investment in January 2015 to fund its expansion as well as develop innovative and India-focused product solutions


  • Good choice of storefront templates
  • Usability – Clean backend interface
  • Local brand – better understanding and feel of the local market

Things to Check before Choosing an E-commerce Platform

Before selecting any eCommerce solution, you must check the following features of the solution provider:

  • Ease of Use
  • Pricing
  • E-commerce Features
  • Website hosting and Design
  • Customization Options
  • Payment Processors
  • Merchant Tools
  • Automation Capabilities
  • Back-end Features
  • Marketing Tools
  • Third-party Integration
  • Reporting and Analytics
  • Service Limitations
  • Customer Support Service

Broadly, there are two different types of options available to start an online store. Either you can use managed hosted eCommerce platforms or an open-source content management system. A hosted eCommerce platform is hosted on a server and you will not have to access it.

The eCommerce market is growing at a rapid pace. And with the new technology innovation, new opportunities are opening up for small business entrepreneurs. Nowadays, having a small online shop for your own products is possible with really a small capital investment.

On the other hand, CMS-based websites are self-hosted on server space and you will have to purchase them. However, Select the one which suits you best depending on your specific needs as well as your own technical expertise.