Nowadays most organizations are creating innovative ways in their marketing efforts to generate sales leads online. With the advent of e-commerce and an increase in internet customer audiences, online business has now become the most potent sales window for companies selling their products and services. The biggest benefit of online sales is that the seller …
There is a big change in the mindset of customers in buying products from retail stores. People presently prefer buying items from shopping malls not just for getting at a reasonable price with a wide variety but also to avail hangout experience. Here in this article, we list down a list of the biggest shopping …
Selecting a retail space is a make-or-break decision for a business owner. The conventional success sutra for retail success is to pay low rent, provide less expensive products, and get maximum customers to buy products from your store. But in reality, it is not as simple as that. There are many factors one needs to …
For every small and big business having a website is a must. To use your website as an effective marketing tool it should be a hub of huge updated information. It should clearly represent who you are and what you exactly do. Regardless you are in the manufacturing, retail, or service industry, a business website …
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Do you want to build your small business into s successful brand? If so, here in this article we list down low-cost brand-building tips that will help your company to scale new heights. Brand building is the keystone of any successful business, irrespective of its size. SMEs need to understand that brand building is a …
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Do you want to understand what actually consumer behaviour is? How it for real affects a customer? Here in this article, we have comprehensively discussed everything related to consumer behaviour including how it influences a customer, what role it plays in marketing, why even companies need such data and more. In simple words, the broad …
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Do you want to learn about how market research is done in marketing? Why market research plays an important role in marketing? Why do companies invest millions in market research? From process to sampling to making a decision, here’s an in-depth article about everything you need to know about marketing research. Market research is carried …
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What is market segmentation? Why does it play a major role in marketing? How does it help to market to customers? What are the different types of market segmentation? All your questions are answered in one place in this article. Have you ever wondered why Vans shoes are not available at the local shoe outlets, …
Market Segmentation: How To Maximize Market Share? Read More »