Are you interested in starting the Haldirams franchise business at your location? If YES, read this review post and learn the cost, investment, and how to apply to own a Haldirams franchise business.
Haldirams started its operation in the year 1937 from Bikaner in Rajasthan. It was then a small retail Sweet & Namkeen shop. The first model plant for manufacturing sweets and Namkeens was set up in Nagpur. In a very short time ‘Haldiram’ became a household brand countrywide.
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Why Consider Haldirams Franchise Business in India?
Directorate General of Foreign Trade, a department working under the Ministry of Commerce, Government of India recognizes Haldirams Food International Limited today as a Star Export House. The company is a HACCP-certified organization following strict international norms for food and safety.
Haldirams was branded as “The No. 1 brand” in the ready-to-eat Snack Food category and as India’s Most Trusted Brand, in 2003.
Currently, Haldiram exports food products all around the world. Countries like the United States, the United Kingdom, Australia, and South Africa are a few of the major importers of their food products.
The presence of a huge Indian population in foreign countries has added to the demand for the products. Surely, you will feel proud of associating with a brand like the Haldirams franchise. This business not only will ensure profits but also provide you with added recognition in society.
All the retail stores of Haldirams are completely owned and run by the company itself. None of the existing units are franchised.
However, sources reveal that the company has decided to take a franchise route in expanding its network in tier 1 and tier 2 cities of India. It brings in a profitable business opportunity for people looking forward to investing in profitable branded business ventures.
Is Haldirams Franchise Business Profitable?
The company has a turnover of Rs 400 crore and a brand valuation of Rs 1,500 crore. They also have a market share of 25% in India.
They became popular because 70 years ago in Bikaner, Haldiram was the first to lay emphasis on the packaging and presentation of its ready-to-eat snacks.
Haldiram is now based in Nagpur and is expanding fast in every corner of the country and the world. It has become one of the most popular snack food business houses at present.
Hence, we can conclude Haldirams franchise is a potentially profitable business opportunity.
Haldiram Franchise Opportunity Details
Cost of Starting Haldirams Franchise/ Distributorship
Haldirams Franchise, in general, operates in three formats- 1. Casual Dining 2. Kiosk 3. Quick Service Restaurants.
Haldiram’s company owns and operates all the existing stores in India. It has three formats for expanding its business.
a) Casual Dinner is anywhere between 1 Cr to 4 Cr. This includes 2 Office staff, Rent, Maintainance, Light, water, and Electricity.
You have to have an approx budget that you need to run is 2,5000,000. This is a must-have amount as it’s a requirement from Haldiram.
b) Kiosks are the easiest to maintain and lowest in terms of investment needed. You need to have proper Haldirams Licensing before selling their products.
Actually, you can apply this by applying for franchise store permissions from the given website.
c) Quick Service Restaurants need not have much sq. area but have to be in good locations. 1 Store worker is sufficient and maintenance costs are also lower. You need approximately 1 to 3 crores in liquid cash in order to start this type of franchise.
Area Required To start Haldirams Franchise
As mentioned earlier Haldrirams distributes its franchise network in 3 Formats.
Hence, the space of operations depends on the area in which the Franchisee is planned to be opened.
All three models have seen success in a typical Indian scenario and so taking decisions pertaining to which model to go with depends on how much you want to invest.
- Casual Dinner – Haldirams Franchises require at least 2000 – 5000 Sq.Ft.
- Kiosks – The size of the Kiosks should be at least 75-100 Sw.Ft. The biggest determining factor in opening up a kiosk is the location.
- Quick Service Restaurants – Haldirams Franchises QSR needs 1000-1500 Sq. Ft
The area is not the only factor. The location and market completion around your store will also decide your profits.
Haldirams Franchise Training
Training required for Hanldirams Franchise is quite lenient as compared to some other brands. They primarily look for business partners who are assisted with the city in concern for years.
Haldirams primarily inclines towards good track records and business goodwill.
1. The company will provide a detailed operating manual for franchisees.
2. A training period of 2 weeks is situated in Kolkata.
Haldirams Franchise Support
Support from Haldirams is better than most other brands. They have a great track record of supporting their business partners in finance and marketing.
1. Business owners will have Field Assistance from Haldirams at the store during setup.
2. Its systems and solutions incorporated within Haldirams will be installed in opening the franchise.
Owners will also get expert guidance from head offices in Kolkata and Delhi.
Profits of Starting Haldirams Franchise
The profit will largely depend on the location and the type of franchise model you choose. Though without saying, if the franchise store is able to generate good footfalls, the earning will be good.
Keep in mind a store in a prime location will demand high investment and a store in a market might require low investment. This also reflects the profits you aim to run from your store.
Haldirams Franchise Fee
Haldirams has a franchise term of 9 Years. They will keep 2.5% as a loyalty fee annually.
These conditions also depend upon the city of your business. This is because tier 2 or tier 1 Cities as rated by Haldirams have different charges and rates.
Rates in Tier 1 Cities ie, metro cities in India have much higher tariffs than in Tier 2 cities.
How to get Haldirams Franchise in India
Haldiram franchise permissions are somewhat hard to get due to their strict policies. We have provided below the website address and all contact numbers that might help you out.
Be sure when you contact them to have a direct and professional approach. Approach and attitude can prove very effective in these conditions.
More Franchise Opportunities
Where to Contact Haldirams Franchise Business
Below are the addresses and contact numbers to get more information on the Haldirams franchise business opportunity.
M/s. Haldiram Foods International Pvt Ltd 880, Small Factory Area, Bhandara Road, Nagpur – 440008 Customer Support Number – +91 9021994899, 0712- 2681197 Business Enquiry – [email protected]
Haldirams corporate office is in Delhi. You can also contact Haldirams Exports Ltd, B1/H3 Mohan Cooperative Industrial Estate, Main Mathura Road, New Delhi – 110044.
Next What Business Research Team
The Editorial Staff at NextWhatBusiness is a team of Business Consultants having years of experience in small and medium-scale businesses.