How to Start a Small Business in India

Are you thinking of starting a small business of your own? If YES, this post will definitely guide you in the entire journey of initiating your venture. Actually, the post includes 10 crucial steps on how to start a small business in India.

First of all, we must understand what a small business is all about. Also, what are the specific differences between a large and small business? What are the things that small business owners should or can do and what can’t? Additionally, what are the opportunities and also the limitations?

What are the aspects where you must concentrate and what are the issues that are beyond the control of the small business owners? And finally, what are the most successful and proven small businesses that can inspire an aspiring individual in putting his or her first step in the entrepreneurship journey?  Exactly, we intend to include all these crucial aspects of the entire small business eco-system in this article.

Generally, small businesses are privately owned organizations. In most of the cases, an entrepreneur initiates this type of venture as a means of self-employment. Broadly, there are three segments. Either it’s manufacturing or service-based or retail. Also, the franchise opportunities are the very lucrative propositions in initiating a small venture.

10 Steps to Follow to Start a Small Business

#1. Self Assesment of Entrepreneurial Qualities

This is one of the most important aspects of initiating any business. Also, it is the first step that you need to take very carefully.

Often we encounter a question ” what is the most profitable business to start?” However, this is not so important aspect to get concerned with. Rather, you must analyze what business fits most with your character traits. What are the specific areas that you feel interested to work with?

You must be passionate about the work that you are doing a daily basis. Undoubtedly, this is the most crucial aspect of becoming a successful small business entrepreneur. If a person enjoys gardening and he or she starts a gardening related business then the chance of getting success is much higher.

Furthermore, it is important to analyze your personal abilities, expertise, skill, knowledge, and experience. And also your ignorance and weaknesses too.

Bottom Line: Every business is profitable. You will need to analyze whether you can make that venture profitable or not. 

#2. Selecting Right Business Idea

This is the second most important aspect that you must consider carefully. Depending on your own abilities, market potential and investment capacity, you must finalize the business that you want to initiate. According to your area of interest, you may broadly choose the industry segments. Some of the most lucrative alternatives include Agriculture, Food, Paper, Electrical & Electronics, Plastic & Polymer, Packaging, Printing, Sports etc.

Bottom Line: Selecting a business idea is the first step of initiating a business. 

#3. Analyze Market Potential

This is another a crucial aspect that you need to check carefully. Whatever the product or service you want to offer, you need to check the demand first. Also, check who is your prospective buyer. Simply, who will be going to buy your product or service and in which cost.

There are the lot of ways to check the demand. First of all, find out the established companies who are offering similar products. and check their advertising activity, product promotion, and pricing. Definitely, you will get a fair amount of idea about the product. If you are interested in starting an online business then Google is the best place to search anything. Also, you can check eCommerce sites to get the ideas about the popular products.

Bottom Line: You must offer a product or service that has the customer, repeat buyers and that can generate profits.

#4. Prepare Business Plan or Project Report

This is a must. Regardless the size of your business and finance resources, you must have a business plan. A business plan not only helps in securing investment but also guide you in the journey. You can monitor the business on regular basis. Also, it helps you in making crucial HR-related decisions, sales strategy, and product promotion plan.

Bottom Line: A business plan gives the business directions.

#5. Assess the Location

Regardless you are starting a manufacturing or retail business, location plays a very crucial role. Definitely, there are different aspects of selecting a retail location and a location for manufacturing operation.

On the other hand, a good office location is an absolute necessity in operating a service-based business. And never compromise on the location. If you don’t have your own premise, then it is better to start with a rented space. Don’t spend the startup investment in purchasing a space for your business initially.

Bottom Line: Selecting a business location can be a make or break decision in any startup initiative.

#6. Register your Business

Registering your business must. If you don’t register your business, then you won’t be able to open even a current bank account. However, for registering, choosing the right form of business organization is most crucial. Some of the most popular options are the proprietorship, partnership, LLP, Pvt Ltd, and Ltd. Company. Choose your form of organization wisely. Only a registered business has got the ability to attend tenders, trade fairs and availing Govt. subsidies.

Bottom Line: A business without registration doesn’t have the legal identity. 

#7. Obtain Business Permissions & Licenses

In India, the requirement of licenses and permissions varies depending on the various aspects. First of all, check whether you want to function in manufacturing or service-based or retail. Also, the industries like agriculture, food processing, leather, pharmaceuticals, cosmetics, textile, packaging, rubber, polymers have the different licensing criteria.

Sometimes it varies state to state also. And you can’t open a business without having the necessary permissions from the concerned departments. Even, if you want to import or export any type of product, then also you need specific permissions.

Bottom Line: You can’t operate a business even a single day without proper permissions and licenses.

#8. Arrange Required Finance

Practically, you can’t open a business without the fund. So, finance is the most crucial resource that every entrepreneur needs to generate. And definitely, there are several ways you can opt for arranging the finance.

However, it is better to start a business with your own money when the business demands small investment like retail or service-based ventures. On the other hand, if you want to start a medium or large-scale manufacturing business, it is better to avail funds from the third party. Some of the most potential options are the bank loan, venture capital funding, angel investment and even credit cards. Also, the business credit cards are very effective in small business operations.

Bottom Line: Any business on this planet needs two different types of investment – fixed capital and working capital.

#9. Business Model & Resources

Preparing the right business model is important for every business. Actually, it clarifies the rationale of how an organization creates, delivers, and captures value, in economic, social, cultural or other contexts. The simplest model involves creating a product and selling it directly to customers.

However, in India, it doesn’t happen generally in most of the cases. So, some complex business models include selling wholesale to retailers, selling through distributors, licensing products to other companies, selling online etc. And you may also use some combination of business models to arrive at a unique model.

Resources are the most vital aspects of running the business smoothly. Right from financial resources, human resources or software solution, you must have effective resources with you.

Bottom Line: A business model simply describes how you are going to make money.

#10. Right Promotion & Advertisement

You must have a proper marketing plan and fund for implementing that. According to your target demographic, you must consider promoting your products or services. However, marketing and advertising are the two completely different things. Nowadays, there are plenty of opportunities you can promote a product offline, in electronic media and online. However, the most crucial aspect is choosing the right promotional process in the most cost-effective way.

Bottom Line: No business can get success without promotion. 

So, these are the 10 steps to follow in starting a business in India. We hope, this article will definitely help Indian residannt as well as foreign individuals to undersand the basicsof how to start a small business in India.