best sports shop franchise in India

Top 10 Sports Shop Franchise Opportunities in India

Do you want to open a sportswear franchise business in your area? Find here a list of the top most profitable sports shop franchise opportunities in India.

The Indian population has a deep love for games and sports. Hence, it results in the growth of viewership, participation, and sports-related industries. It has opened up new sports business opportunities for investors looking at the Indian market. It ranges from brand building and infrastructure to niche entrepreneurial ventures, emerging technologies, and services.

What is a Sports Shop Franchise?

A sports shop franchise is a type of business agreement in which a person or organisation buys the authority to run a sports retail store using a well-known brand name. Under this agreement, the brand owner, or franchisor, licences the franchisee, or person buying the franchise, to use their trademarks, business model, and brand in exchange for a payment or royalty.

Sports shop franchisees usually include a large selection of clothing, accessories, footwear, and equipment for sports and fitness activities. These franchises might sell a combination of private-label and branded goods, or they might represent well-known brands.

10 Sports Shop Franchise in India

#1. Adidas Franchise or Dealership

Adidas is a German-based multinational popular brand across the world. The brand provides footwear and sports accessories. Mainly, the product list includes specific shoes, clothing, and accessories for specific games and sports. The brand holds a formidable market share in the Indian retail market.

To open an Adidas store, you must have an investment capacity of Rs 25 to 50 Lac as a startup investment.

Read: How to Start Adidas Franchise Business

#2. Nike Sports Shop Franchise

Nike is the world’s largest supplier of athletic shoes and apparel. Also, it is a major manufacturer of sports equipment worldwide. This multinational company has its headquarters in Oregon, America. In India, anyone interested in applying for a franchise can apply through the Bangalore office.

To open a Nike store, you must have a retail space in a prominent location in the city area.

Read: How to Open a Nike Franchisee Outlet

#3. Reebok India Franchise

Reebok India Company is an American-inspired, global brand that creates and markets sports and lifestyle products built upon a strong heritage and authenticity in sports, fitness, and women’s categories. The brand is committed to designing products and marketing programs that reflect creativity and the desire to constantly challenge the status quo.

Opening a Reebok store requires 1200 to 2000 Sq Ft commercial retail space and a startup investment of Rs 50 Lac to 1 Cr.

#4. Puma Franchise

Puma India is a popular sports stylish brand in India. This prestigious brand has a presence in 115 Indian cities with 340 stores, spread across over 50 franchise partners. Especially, the brand focuses on women’s sportswear and fitness products.

If you want to earn sustainable revenue from a business, then Puma is a wiser choice. Apart from a retail space in a premium location, you must have an investment capacity of Rs 30 to 50 Lacs to open a Puma store in your city.

#5. GoalSquad – Sports Shop Franchise

GoalSquad is a Mumbai-based company. The company retails, wholesales, and manufactures 100% Licensed and Official Merchandise. Also, the company has exclusive licenses for various European and Indian Football Clubs along with basketball institutions.

It is a low-cost franchise opportunity in the sports shop franchise industry. With a startup investment capacity of Rs 10 to 20 Lacs, you can buy the GoalSquad franchise.

#6.  Skechers South Asia Pvt Ltd

Skechers is an American fashion & lifestyle brand. Internationally Skechers is available in more than 100 countries and sells over 3000 designs in a year. Skechers offers specific shoes for sports, performance, lifestyle, and kids.

With a startup investment capacity of Rs 30 to 50 Lacs, you can apply for the Skechers Shop franchise outlet in India.

#7. De Sports Mall Equipments Private Limited

De Sports Mall Equipments Private Limited is a Bengaluru-based company. The brand offers an assortment of the industry’s best and the widest range of most interesting and high-quality products under one roof. The company provides a wide range of indoor and outdoor games and sports equipment.

For opening a De Sports Mall franchise, you will need to have a 1000 Sq Ft retail space and a startup investment of Rs 30 to 50 Lacs.

#8. Prime Fitness – Sports Shop

Prime Fitness is one of the most popular brands in the Fitness Equipment Industry. The motto of Prime Fitness is simple – providing quality fitness equipment at very affordable prices. The brand aims to provide a range of quality fitness equipment namely Motorized Treadmills, Elliptical Cross Trainers, Upright Bikes, Recumbent Bikes, Orbitrac Bikes, Home Gyms, Benches, Dumbbells, weights, etc.

Opening a Prime Fitness sports shop franchise requires a startup investment capacity of Rs 2 to 5 Lacs.

#9. Bill N Snook

The brand provides leisure sports and games equipment in Kerala. The product list includes different types of pool & billiards, snooker, custom game room, carrom board, chess, boxing gloves, indoor golf, etc. Also, the company has different gaming products like multiplayer games, shooting games, driving games, boxing games, redemption games, kiddy rides, etc.

With a very small startup investment of Rs 3 to 5 Lacs, you can apply for the Bill N Snook franchise business.

#10. Playmart

Playmart India Pvt. Ltd. owns the brand Playmart. It is a Chandigarh-based Indian sports shop franchise brand. This sporting marketplace offers a full range of quality and branded sporting goods, equipment, apparel, and footwear in a speciality e-store environment. Playmart seeks to bridge the demand & supply gap of Sports & Fitness products by venturing into Franchise formats.

Opening a Playmart sports shop franchise requires a retail space of 500 to 1000 Sq Ft and a startup investment of Rs 20 to 30 Lacs.

Frequently Asked Questions

What are the benefits of owning a sports shop franchise?

Owning a sports shop franchise offers several benefits, including access to an established brand name, a proven business model, marketing support, operational guidance, and training provided by the franchisor. Franchisees also benefit from the franchisor’s supply chain and purchasing power.

How much does it cost to open a sports shop franchise in India?

The cost of opening a sports shop franchise in India varies depending on factors such as the brand, location, size of the outlet, and franchise fees. Initial investment costs typically include franchise fees, equipment, inventory, leasehold improvements, and working capital.

What are the eligibility criteria for owning a sports shop franchise?

Eligibility criteria for owning a sports shop franchise vary depending on the franchisor’s requirements. Generally, prospective franchisees should have a passion for sports, business acumen, and the financial capability to invest in the franchise.

What training and support are provided to franchisees?

Franchisors typically provide comprehensive training and support to franchisees, including operational training, marketing support, assistance with site selection and lease negotiation, and ongoing guidance to help franchisees succeed in their business ventures.

How much area is required to open a sports shop franchise outlet?

The area required to open a sports shop franchise outlet varies depending on the brand, format, and location. Generally, franchisees need to consider factors such as space for customer browsing, product displays, fitting rooms (if applicable), and inventory storage.

What marketing support is provided to franchisees?

Franchisors often provide marketing support to franchisees, including access to marketing materials, promotional campaigns, social media support, and national advertising efforts. Franchisees may also benefit from the brand’s established marketing channels and customer base.

What are the ongoing fees associated with owning a sports shop franchise?

Ongoing fees associated with owning a sports shop franchise may include royalty fees based on a percentage of sales, advertising fees, and other ongoing expenses stipulated in the franchise agreement. Franchisees should carefully review the terms of the agreement to understand their financial obligations.

Can I own multiple sports shop franchise outlets?

Many franchisors allow franchisees to own multiple outlets, subject to certain criteria such as financial stability, operational capability, and approval from the franchisor. Franchisees interested in owning multiple outlets should discuss their options with the franchisor.

How do I apply for a sports shop franchise in India?

Prospective franchisees can usually apply for a sports shop franchise directly through the franchisor’s website or by contacting their franchise development team. The franchisor will typically review applications and conduct interviews with potential franchisees to assess their suitability for the franchise opportunity.