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Top 12 Free & Paid Online Digital Marketing Courses for 2023

    Do you want to make a career in digital marketing and looking to learn online? If yes, you have landed at the right place. Here in this article, we list the top online digital marketing courses that are most popular on the internet.

    As the digital marketing industry expands, so are the opportunities for advancement. Therefore, if you are interested in this field, you will need to gain some essential skills. In this regard, digital marketing courses online are the finest way to go.

    List of 12 Digital Marketing Courses Online

    1. The Complete Digital Marketing Guide by Udemy

    Founded in 2010, Udemy is a global online teaching and learning destination. The learning platform offers 155k courses and has over 40 million students globally.

    Moreover, in “the complete digital marketing guide” course you will get 79 hours of video and 120+ articles.

    Course Curriculum

    • Introduction
    • Build a website
    • Market research
    • Google Analytics
    • Email marketing
    • Search engine optimization
    • Content marketing branding

    Course Benefits

    • 120 articles + resources
    • 79 hours of video
    • Build a digital marketing strategy
    • Build an email list.
    • Drive targeted traffic.
    • Create a content strategy plan and so on.

    You can Sign Up Here

    2. Google Digital Marketing & E-commerce Professional Certificate by Coursera

    Coursera, founded in 2012, is an open e-learning platform where you can learn from anywhere in the world. You can learn a variety of courses from prestigious universities on the platform.

    In this “Google Digital Marketing & E-commerce Professional Certificate” course you will learn in-demand skills. Moreover, there are 7 courses available in this course, and “Foundations of Digital Marketing and E-commerce” is one of them.

    Course Curriculum

    • Introduction to foundations of digital marketing
    • Digital marketing and e-commerce strategy
    • Measure performance success
    • The customer journey and the marketing funnel etc.

    Course Benefits

    • Affordable
    • Course videos and readings
    • Hands-on projects
    • Shareable Certificate upon completion and so on.

    You can Sign Up Here

    3. Fundamentals of Digital Marketing by Google Digital Garage

    Created by Google in 2015, Google digital garage is a non-profit program. Google created this to hone the digital skills of people. Moreover, it provides free courses, training, and certification to learners.

    Moreover, the fundamentals of digital marketing by Google digital garage is one of the best free courses among digital marketing courses online available. It is a 40 hours digital marketing course including 26 modules.

    Course Curriculum

    • Your first step to online success
    • Plan your online business strategies
    • Get discovered with a search
    • Be noticed with search ads
    • Get noticed locally and so on.

    Course Benefits

    • Video tutorials
    • Self-paced learning
    • Unlimited access
    • Free course
    • Recognized certificate

    You can Sign Up Here

    4. Growth Hacking with Digital Marketing by Udemy

    Established in 2010, Udemy is an e-learning and teaching platform. The well-renowned platform has over 54 million students and 204k courses available.

    Moreover, in the context of digital marketing courses online, there are various types of digital marketing courses available. In addition, growth hacking with digital marketing version 7.4 is one of the best courses on the platform.

    Course Curriculum

    • Basics of growth hacking 7.4
    • Google Analytics
    • Use data to learn strategies
    • Content creation
    • Search engine optimization
    • Email marketing
    • Funnel marketing
    • 3 growth hacking career paths and so on.

    Course Benefits

    • 5 articles + resources
    • grow social media audiences
    • 7.5 hours of video
    • certification after the completion of the course

    You can Sign Up Here

    5. Digital Marketing(DMND) by Udacity

    Udacity is an American for-profit educational organization that was founded in 2011. The organization asserts that all of its content is jointly generated by experts in the field and is continually improved.

    The nano degree program in digital marketing is a 3 months course. And you will develop marketing strategies for your own business as part of digital marketing programs online

    Course Curriculum

    • Marketing Fundamentals
    • Social Media Marketing (Elective)
    • SEO Essentials (Elective)
    • Marketing Data and Technology
    • Search Engine Marketing (Elective)
    • Email Marketing (Elective)
    • Digital Advertising (Elective) and so on.

    Course Benefits

    • Flexible learning program
    • Technical mentor support
    • career services
    • Real-world projects etc.

    6. Digital Marketing: A Strategic Perspective by Edx

    Edx is an online learning platform where top universities and institutions provide their top-notch courses to learners.

    The duration of a strategic perspective of the digital marketing courses online is around 8 weeks. Additionally, in this course, you can learn in this course about how to apply various digital marketing techniques, tools, and so on.

    Course Curriculum

    • Frameworks for generating customer value
    • Owned media: Impactful content marketing
    • Expanding value using mobile technologies
    • Paid media: Advertising that reaches customers
    • Social media: Listening, promotion, and engagement
    • Using analytics to innovate and so on.

    Course Benefits

    • Learn the course from industry experts
    • Learn the various strategies of digital marketing etc.

    7. Digital Marketing for SMBs with Greg Gifford by Semrush Academy

    Another prominent academy that offers digital marketing courses online is Semrush Academy. It offers over 30 courses in three different languages including English, French, and Spanish.

    Moreover, in this digital marketing course for SMBs with Greg Gifford, you can learn the fundamentals of digital marketing. And a team of skilled Semrush professionals prepared the course.

    Course Curriculum

    • Introduction
    • Digital Marketing
    • Email Marketing
    • Search Engine Marketing
    • Websites
    • Search Engine Optimization
    • Social Media Marketing
    • Display Advertising
    • Competitive Analysis

    Course Benefits

    • Learn the basics of digital marketing
    • Enrich linked profile and CVs
    • Master the new digital marketing skills, etc.

    8. Digital Marketing – Job Guarantee Program by Intellipaat

    Intellipaat is an online professional training provider in the world. They provide the most current and industry-designed certification courses.

    The “Digital Marketing – Job Guarantee Program” from Intellipaat is a 7-month program. In addition, they give a 100% job guarantee within the completion of the course.

    Course Curriculum

    • Marketing Principles & Strategies
    • social media optimization
    • search engine optimization
    • brand marketing
    • PR communication
    • google tag manager and conversion
    • Google Analytics and so on.

    Course Benefits

    • 7 months of applied learning
    • 24*7 support
    • 50+ live sessions
    • Career services by Intellipaat
    • 100% job guarantee
    • No-cost EMI option available etc.

    9. Online Digital Marketing Certification Course by Wscube tech

    Headquartered in Rajasthan(India), WsCube Tech is one of the best IT training institutes and software development firms in India. Since 2011, the institute has been providing its professional training program.

    Suggested Read: Best Digital Marketing Courses in India

    Furthermore, the institute’s digital marketing courses online are among the best in the country. Importantly, their instructors with over 11 years of experience will teach you the course. You can book a free class to know more about the course

    Course Curriculum

    • Introduction to digital marketing
    • Graphic Designing
    • Case studies
    • SEO mastery
    • Domain Marketing
    • Blogging
    • Building WordPress websites
    • Google Analytics
    • Email marketing
    • Youtube marketing
    • Online reputation management
    • Third-party ads
    • Social media optimization
    • App store optimization and so on.

    Course Benefits

    • Expert trainers
    • 100% job assistance
    • Interactive live classes
    • doubt-clearing sessions etc.

    10. PG Program in Strategic Digital Marketing by Great Learning

    Great Learning is a leading global ed-tech company and a part of BYJU’S group. The company has more than 5.9 million learners in 170+ countries.

    Additionally, Great Learning’s PGP-SDM offers a thorough digital marketing courses online curriculum that covers almost 36 tools.

    Course Curriculum

    • Digital Marketing Foundations
    • Performance Marketing
    • Building Digital Footprint
    • Integrated Digital Marketing
    • Campaign Management
    • Web analytics and Marketing Experimentation
    • Capstone Project
    • Certifications, etc.

    Course Benefits

    • Mentor and direction
    • Flexible for professionals who are working
    • A certificate from a prestigious institution
    • Covers 36 tools, etc.

    11. Digital Skills: Digital Marketing by Future Learn

    Established in 2012, Future Learn is an online education platform. The platform offers various courses from top-class cultural institutes and universities.

    In this course, you will learn to choose the right techniques and strategies in digital marketing. It is a 100% online course and the duration of the course is 2 weeks.

    Course Curriculum

    • Introduction to digital marketing
    • Pay-per-click advertising
    • Content marketing
    • Banner advertising
    • Social media
    • Search engine optimization
    • Email marketing
    • Digital marketing career and so on.

    Course Benefits

    • Learn digital marketing strategies
    • 100% online
    • 2 weeks duration
    • Learn from top-notch universities and so on.

    12. Digital Marketing Specialist (Master’s program) by Simplilearn

    Simplilearn is another well-known online training service provider. They provide a variety of courses such as digital marketing, data science, project management, cloud accounting, and so on.

    Moreover, the Digital Marketing Specialist course is one of the best digital marketing programs online on the platform. In addition, 45+ projects and case studies are included in the course. This course is rated highly by Search Engine Journal.

    Course Curriculum

    • Mastering SEO and Content Marketing
    • Advanced Web Analytics
    • Advanced Pay Per Click (PPC)
    • Advanced Search Engine Optimization (SEO)
    • Advanced Social Media
    • Digital Marketing Capstone, etc.

    Course Benefits

    • Job Assistance
    • Aligned to top digital marketing certifications
    • top tools covered
    • 45+ projects and case Studies etc.

    Frequently Asked Questions

    What is digital marketing?

    Digital marketing is the promotion of businesses and brands using the internet to connect with target consumers and create leads.

    What are the career opportunities in digital marketing?

    Ans: There are various high-paying jobs in this domain including Search Engine Optimizer, Content Marketer, SEM Specialist, Video Producer, Email Marketer, Paid Media Specialist, Web Developer, etc.

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