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How to Start FirstCry Franchise Business in India

    Are you looking forward to starting the FirstCry franchise in India? Find in this post, complete details including cost, investment, and contact details for the opening of the Firstcry retail franchise business.

    FirstCry is a reputed brand.  Basically, it sells baby and kids products. The company is planning to open at least 60 franchises in the next 12 months.

    FirstCry Company Details

    FirstCry is promoted by Mahindra Group of Companies. Actually, Firstcry started its operation in India in the year 2010. However, they started to offer franchise/distribution opportunities in 2011.

    Read: Top Multi Brand Clothing Franchise Opportunities

    Asia’s Largest Online Portal for Baby and Kids Products. The company sells 2 Lakh+ Baby and Kids items from 2 Thousand+ top International and Indian brands like Mattel, Ben10, Pigeon, Funskool, Hotwheels, Nuby, Farlin, Medela, Pampers, Disney, Barbie, Gerber, Fisher-Price, etc.

    Currently, the company mainly operates from Pune while it ships the orders from the warehouses located across India.

    Some of the popular product range includes:

    • Diapers
    • Baby food
    • Infant accessories
    • Gears (strollers, high chairs)
    • Nursery furniture
    • Clothes & footwear
    • Toys and back to school products

    FirstCry at present has more than 40 franchise outlets spread over the entire country.

    Also Read: Top Profitable Retail Distribution Business Ideas

    FirstCry Franchise Support Details

    The company officials will provide expert guidance in the opening and run the retail store. However, there is no such facility for providing on-location training facilities provided to franchise owners.

    FirstCry assures the franchise owner of exclusive territorial rights for selling products.

    The contract will have a standard franchise agreement for a period of 5 years. However, the franchise owner can renew the agreement with mutual consent.

    FirstCry  Franchise Investment Details

    The investment required is approximately around Rs 20 lacs- 30 lacs depending upon the area of the store. The location of the store is preferred in high streets and malls where there are sufficient footfalls.

    Furthermore, the area required to open a FirstCry store is a minimum of 1000 sq. ft. The expected return on investment is around 30-35%. The estimated payback period is 18 – 24 months.

    Furthermore, the franchise partner will be provided with a standard dealership agreement. The duration of the contract is 5 years and can be renewed by mutual consent at the end of the period.

    FirstCry  Franchise Contact Number & Details

    Visit the official site of FirstCry if you are interested in the FirstCry franchise business opportunity. Fill out the form there as instructed. If shortlisted, company officials will contact you for further discussion.